1\3 Of UK Adults In The UK Listen To Podcasts! | Issian's Story

Welcome, everyone! Thanks for tuning in to this episode of "Don't Get Left Out in the Cold." Today, we've got a special guest, Issian from TM, and we're diving into his incredible journey around podcasting. Issian emphasises the growing importance of podcasts, noting that about a third of UK adults listen to them. He dispels the myth that podcasting is only for specific demographics, highlighting its broad appeal across various interests, from gardening to cooking. The discussion underscores that creating consistent content is key. A one to two-hour podcast can be repurposed into various forms of content—short videos, social media posts, and written articles—spanning multiple platforms for an entire month. Don't forget to like, subscribe, and hit the notification bell so you don't miss out on future episodes!